Research report

​Investigating how consumers and health professionals understand healthy eating messages

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Summary

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This research was commissioned to explore consumer and health professional perceptions and attitudes in relation to starchy foods and foods high in fat and/or sugar, with a particular focus on understanding of how these foods fit in to a healthy balanced diet, and how consumers and health professionals understand healthy eating messages.

This research was commissioned to explore consumer and health professional perceptions and attitudes in relation to starchy foods and foods high in fat and/or sugar, with a particular focus on understanding of how these foods fit in to a healthy balanced diet, and how consumers and health professionals understand healthy eating messages.

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